Opportunity
Indiana’s Legacy Hall was built to showcase the University’s basketball legacy and to promote their vision for the future. Downstream was tasked to infuse design and story into this space.
Development
Using a classic, bold design, we emphasized iconic imagery and typography to evoke a sense of tradition and timelessness while looking toward the future.
Solution
Among many other significant branded and storytelling areas, Downstream created a timeline-based interactive touch experience for Legacy Hall that allows visitors to scroll through images and video chronologically from the last century of Indiana’s history. The content can be browsed by decade or filtered by type. Additionally, we built in statistical information for each decade to support the imagery.