Skip to content

    MCAFEE

    Safety and Security

    ico-down-arrow-728ffce0d5a0fd87670fa9325a7c1f93e2296487b0e2af51d55207a713a3b246

    "Through the new Threat Center, consumers and businesses alike will find the tools they need to learn and react more rapidly to evolving threats."

    Stuart McClure, Senior Vice President of Global Threats, McAfee, Inc.

    McAfee_C_m
    McAfee_C

    CLIENT

    McAfee is an American computer security software company, and the world's largest dedicated security technology company.

    CHALLENGE

    As a company that protects clients from cyber attacks, McAfee needed an experience to help connect this intangible idea with physical reality—in an environment that fostered a sense of security and was warm and inviting.

    SOLUTION

    From artifacts within the space to the seating arrangements and custom LED light wall, we helped McAfee highlight their sophisticated attack-prevention system across every detail of the environment. McAfee’s history is portrayed through an interactive timeline in the lobby area; a lighted hallway tracks visitors, following their navigation to displays of real-time attack data; a War Room allows McAfee to showcase their defense in action; and the 19-foot interactive Solutions Table runs on an operating system developed by our labs team.

    IMPACT

    In working with McAfee, we discovered we couldn't always predict what they would want to display in the future, so we adapted our programming to empower ability to quickly switch out any document or presentation. Because their story would change over time, we built flexibility into the application to enable them to display various forms of content, at any time. We also used live data feeds to power the real-time depiction of global threats, and created interactive scenario generators to allow customers to create relevant security situations and model how they could detect and prevent attacks.

    DISCIPLINES

    Concept Development
    Front-End Development
    Brand Strategy
    Environmental Design
    Writing
    Motion Graphics
    Engineering
    User Experience
    Back-End Development
    Art Direction & Design
    Prototyping
    Interior Design
    Technology Systems
    McA_Focus_1

    McAfee’s vigilance is made highly visible throughout the McAfee experience on platforms such as the Global Threat Wall, Solutions Table, and even with view into the server room.

    McA_Focus_2

    Customers discover the “Anatomy of Attack” upon the interactive Solutions Table that presents simulations of how viruses attack a network.

    McA_Focus_3

    The War Room is designed for the monitoring of real-time threats across networks. (Downstream only designed the room furnishings and AV, not the programming.)

    McAfee_G
    McAfee_G_m
    McA_Carousel_1
    Visitors explore the McAfee Global Threat Wall that features information on the latest virus threat, as well as a news ticker, and video content.
    McA_Carousel_3
    The McAfee Timeline of Innovation offers interactive stories of security, McAfee, and hackers, including media assets.
    ico-proj-prev-2322a8cfb5bb1bff72462afccf935777e782a821075ee6a1d9ece73a7973b78d
    ico-proj-more-3b4c094ef9371adb4a31b245da0a564ee593d4c01906a50128531d60c1e3fb85
    ico-proj-next-5e044db9c813a57cf7a931c0db26cd0c1401d8a87e6f5634310e6dac13041543